Core
I had the pleasure of creating the fit fabric brand from the moment there were 5 clubs in this network, with 3 years of cooperation we have grown together with the brand to 20 locations.
The Process
Wireframing & User Flows
The company was serviced in a wide range of ways starting with visual communication and branding, implementation of the website, signage and club signage elements, ending with outdoor campaigns.
Design & Development
In 2021, the company was acquired by a larger entity Benefit systems, which is a listed company and has a portfolio of more than 150 fitness clubs in Poland and several other entities directly related to the industry (an online course platform, a shop with supplement products and a platform with courses for instructors). Our cooperation has now lasted for more than 5 years and is very extensive.
